Symbol Mark ‘Face of the Future’
The ‘Face of the Future’ which is the corporate symbol mark of LG Group represents the face of an energetic young person who constantly challenges and innovates for the world’s best.
This embodies the five concepts of world, future, youth, people, and technology. The letters L and G are inserted inside the circle signifying that people form the center of corporate management.
The logo represents the company’s pledge to maintain a close relationship with its customers around the world and in striving for customer satisfaction.
The Logo refers to the combination of the Symbol Mark and Logotype that serves to identify LG Chem in all forms of communications. The Symbol Mark cannot be used alone.
Logo Type
The Logotype represents the official name of LG Chem. It may not be altered under any circumstances
Color System
The Logo must be rendered only in designated colors, LG Red and LG Gray. LG Gray, LG Black, LG Silver and LG Gold can be applied only when it is deemed necessary to deliver a premium image. Other colors cannot be used.
LG Red
Pantone 207C
C0 M100 Y62 K22
R165 G0 B52
LG Gray
C0 M0 Y0 K70
R107 G107 B107
LG Silver
Pantone 877C
LG Gold
Pantone 872C
LG Black
C0 M0 Y0 K100
Corporate logo of LG Chem is protected under the Trademarks Law. Infringement such as plagiarism or misuse without prior consultation can be punished according to the law of the pertinent country.